5 Ways to Use Employee Recognition to Boost Your Sales Teams’ Performance

Acknowledging achievements and celebrating milestones together is an important part of any happy sales team. Learn why it’s so beneficial…

5 Ways to Use Employee Recognition to Boost Your Sales Teams’ Performance

“Organizations with recognition programs which are highly effective at enabling employee engagement had 31% lower voluntary turnover than organizations with ineffective recognition programs.”


Recognizing your sales reps, SDRs, and sales managers for their hard work is essential–not only for employee satisfaction levels but also for your company's bottom line. Happy employees perform better, work harder, and contribute to a more positive work environment. Recognizing your employees and calling out their hard work is the secret of any great work culture and it serves dozens of functions.

Here are our top 5 ways that employee recognition can contribute to a happier and more profitable sales team and workplace.

Build stronger company culture through daily recognition

Good company culture is an important part of any organization. Culture influences everything from performance and profitability to employee engagement and turnover rates. One way to strengthen your organizational culture is through daily recognition of your sales reps, not just your top sellers. 

People crave acknowledgment for their efforts–both from their peers and their managers–and a little can really go a long way. Try out a simple“way to go!” or a“Great job hitting your daily goal!” and begin to build a culture of respect and appreciation in the office. Sales reps are emotional people working in an emotional field, being there to support them and elevate their victories helps them push harder through the next sprint.

Use screen celebrations to connect offices across locations

In today’s modern business world, it can often be difficult to keep everyone connected–whether within your office, across multiple office locations, and especially with fully remote teams. Screen celebrations are a fun way to make sure achievements and important milestones never go unnoticed and to make sure that everyone is on the same page, no matter where they are. 

So, when Jim closes a deal or Erin makes a customer happy on support, SalesScreen ensures that employees are noticed and appreciated for their hard work. Updates are broadcast to TV screens across offices, phones, and tablets along with a personal soundtrack and optional YouTube video. Check out some of our favorite YouTube celebration video ideas!

Boost employee motivation with rewards

Sometimes people need a little incentive to increase their activity and complete key tasks. Implementing an employee rewards program is an effective way to boost employee motivation and drive behavior on important KPIs. When introducing a rewards program, aim to find out what actually motivates your employees, after all, no one is going to work harder for something they don’t actually want. Get to know them, talk to them one-on-one, or just take a survey and find out what meaningful rewards look like to them.

Remember if you offer rewards that your employees have no desire for, it can actively hinder your sales teams’ drive to compete. Need some inspiration? Here’s a brilliant list of employee reward ideas.

Implement TV screens to increase awareness

Aside from projecting celebrations on your TV screens, it is also a great way to increase employee awareness about all company goings-on. With SalesScreen, you can create customized slides to project this real-time information throughout your office(s) and remote workspaces during the day. Not only is this useful in regards to cultivating an open, transparent work atmosphere, but employees are also significantly more motivated when they are kept in the loop and feel like their work is purposeful and actually having an impact.

In fact, “purpose-oriented employees experience 64% higher levels of fulfillment in their work compared to non-purpose-oriented employees.” When your employees feel like they have the ability to make a difference and actually be recognized for that work, they are much more likely to push themselves to reach new heights.

Reduce turnover with personalized appreciation

The Center for American Progress“found that turnover can cost organizations anywhere from 16% to 213% of the lost employee’s salary.” “The number-one reason that most Americans leave their jobs is that they don’t feel appreciated.” Not only that, but it takes most sales reps an average of 12 months to get fully ramped up and in the field, all the while requiring extensive coaching along the way.

As we discussed earlier, building a culture of appreciation is important for increasing employee engagement and motivation–and of course, for reducing employee turnover. SalesScreen empowers your employees by allowing them to define their own celebration style and change it whenever they want. With YouTube celebrations, you can upload a video of your choice to play when you complete an activity or hit an important milestone. It also creates a fun atmosphere throughout the office, allows you to get to know your co-workers through their soundtrack/video selections, and encourages socialization. 

All of these things lead to better company culture, happier employees, and ultimately, less turnover. Check out why sales culture is more important than ever in our culture guide.

Our latest blog posts

Go to Blog overview
Go to Blog overview

Get the Latest Sales Trends
Delivered to Your Inbox Every week!

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

This is the closer. If you’re not convinced yet, no coffee for us.

Give us some details, not too much, not too little, just enough to talk to you about our results, company and what we believe in.

Reviewed Favorably By Industry Experts

Leader - Fall 2022
High Performer - Fall 2022
Most Implementable - Fall 2022
Best Support Mid-Market - Fall 2022