Some producers compete to win. Others compete to improve. Both count here.
SalesScreen is the platform that turns your agency's daily numbers into something producers actually want to look at. Bound policies, calls, cross-sells or whatever APEX is already tracking gets turned into real-time competitions, head-to-head battles, personal missions, and public shout-outs, all visible the moment they happen. No more numbers that just sit in a report until month-end. Every producer, in every office, can see exactly where they stand and what it would take to move up.
SalesScreen is included as part of your Agency Growth Program (AGP) enrollment and is built to turn daily production into a competition your whole office wants to win.
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Trusted by top sales teams globally
Results that show up daily, not just monthly
Recognition doesn't have to wait for a competition to wrap up. When wins get seen in real time, everything downstream gets easier, for producers and the managers driving them.
Wins are celebrated daily
Offices using SalesScreen don't wait for competitions to end to celebrate. Recognition happens the moment a win does. New producers ramp faster too, since goals stay visible and wins get celebrated in real-time instead of buried in a monthly recap.
Competitions boost progress
Producers can see exactly where they stand against their peers, instantly. That visibility sparks the kind of friendly competition that gets people moving to make more calls, more deals worked, more done before the day ends.
Managers get time back
Less time spent compiling data by hand means more time driving strategy and results. SalesScreen keeps performance visible without the manual pull, so managers can focus on coaching, not spreadsheets.
Built to Keep Producers Motivated
SalesScreen is built for both on-site and agency offices. It's already part of your AGP enrollment, rolls out across every office in the district at the same time, and gives producers, not just managers, a reason to check their numbers today instead of waiting for the monthly report.
If you're a district manager, you already know what it takes to move a district from steady to standout: visibility into who's doing the work across every office, recognition for the producers grinding through calls and quotes, and a way to make Monday's numbers feel like they matter before Friday's report.
If you run an agency office, you know the other side of it: a slow week is contagious, recognition is easy to forget when things get busy, and it's hard to keep new producers motivated when the only feedback they get is a number in a spreadsheet at month-end.
How SalesScreen Works
Make the numbers a game everyone wants to play
Launch a competition around any metric APEX tracks like bound policies, premium, auto, life, or cross-sells using formats built for real sales floors: standard leaderboards, bracket-style tournaments, prize ladders, lotteries, and more. Corporate, DMs, and agents can all launch one, run it within a single agency or across the whole district and let the leaderboard do the motivating.
Give your top performers a rival
Battles are head-to-head challenges like producer vs. producer, DM vs. DM, agency vs. agency and any user can start one. Pick an opponent, pick a metric, and let APEX-verified numbers decide the winner. Set a battle to private and it stays between the two competitors; keep it public and it plays out on the leaderboard for the whole office to watch.
Personal goals with a public cheering section
Not every producer needs a leaderboard, some just need a nudge. Missions let a producer set a personal target ("sell one of each policy type this month") and invite the office to cheer it on. It's a confidence play disguised as a game and a natural fit for anyone who's stuck.
Make good work visible
A quick shout-out for the producer who helped a colleague close a tricky policy or just showed up and ground it out. Endorsements are public, they can be paired with a prize the DM or agent chooses to give, and they turn recognition from something a manager has to remember into something the whole office sees happen in real-time.
Where all of it lives
Every win, battle, mission, and endorsement lands in a real-time feed on office TVs, laptops, or the mobile app. Data pulls from APEX every 5 minutes, so nobody misses a win because they weren't standing in the right hallway. Set a custom celebration song under your profile's celebrations tab, and watch it play the moment a verified sale comes through.
Pricing
SalesScreen is included in your AGP enrollment for both district managers and agency offices — no separate discount code or per-location sign-up required. Take advantage now of a heavily discounted rate exclusive to Farmers offices.
- District Managers: 1 license included for 2026
- Agents: 2 licenses included for 2026
- Additional or non-AGP licenses: $10/month per license, ordered through the Agency Growth Store
- Licenses are monthly — cancel or resubscribe anytime, no long-term contract
- Full access to competitions, battles, missions, endorsements, and the feed on every included and additional license
FAQ
Both. District managers get 1 included license, and every agent enrolled in the AGP gets 2 included licenses, it's not a DM-only tool.
SalesScreen works whether you're running one office or ten. Competitions and missions scale to your team size; a small office gets the same visibility and recognition tools as a large one.
No. Battles are opt-in, and any user (producer, agent, or DM) can choose whether to start or accept one.
Directly from APEX, refreshed every 5 minutes. Tracked carriers are Farmers, Bristol West, and Foremost.
Farmers districts run multiple agency offices with a mix of new-business producers, renewal teams, and customer care, all being measured against binder and production targets. SalesScreen was built for exactly that structure: one dashboard for district managers who need visibility across every office, and competitions, battles, missions, endorsements, and a feed that agency offices use on their own, day to day, without waiting on the district to run something.