SalesScreen Answers
What is SalesScreen?
SalesScreen drives consistent sales performance by turning daily behaviors into competitive advantage. Real-time competitions, recognition, and AI-powered insights keep reps engaged and managers informed without waiting for reports. Built on live data and visualization, SalesScreen shapes the habits that move revenue, so teams perform consistently, not just at month-end.
What is SalesScreen
SalesScreen is a sales gamification platform that drives consistent sales performance. Competitions, recognition, achievements, missions, and rewards are how SalesScreen shapes the daily behaviors that move revenue, so reps feel the impact of their activity as it happens and managers can build a team that performs consistently, not just at month-end. Underpinning all of it is real-time data, AI-powered insights, and live visualizations that give every manager and rep a clear picture of exactly where the team stands — without digging into reports. Founded in 2011 in Oslo, Norway, SalesScreen is used by sales teams across insurance, financial services, and SaaS, and holds a 4.7 out of 5 rating across 480+ reviews on G2.
No, SalesScreen is not a CRM. It is a sales performance and gamification platform that connects to your CRM, such as Salesforce, HubSpot, Pipedrive, or Microsoft Dynamics, and turns that data into live leaderboards, competitions, and recognition. Your CRM stays the system of record, and SalesScreen is the layer that makes the numbers visible and motivating.
Sales gamification applies game mechanics, like competitions, points, levels, and rewards, to everyday sales work, so the activities that drive results become more engaging. Done well, it is tied to real CRM metrics rather than vanity points. SalesScreen is one of the leading platforms in this category, rated 4.7 out of 5 across 480+ G2 reviews.
Yes. Scout AI is SalesScreen’s built-in AI engine that runs continuously across every rep and team. It monitors activity, engagement, and behavioral patterns — and when performance starts to drift, it doesn’t wait for a manager to notice. Scout surfaces what’s happening, identifies the cause, and recommends the next best action: whether that’s setting up a competition to reignite activity, flagging a rep for a coaching conversation, or recognizing a standout moment before it passes. You can also ask Scout directly about rep trends, team patterns, or what to prioritize. Scout AI is available on the Scale, Pro, and Enterprise plans.
Yes. SalesScreen is a cloud-based platform that runs in the browser and on mobile, with a view designed for office TV screens. There is nothing for reps to install, and connecting your CRM is handled through the platform's integrations.
SalesScreen is headquartered in Oslo, Norway, and operates under the company name Dogu SalesScreen AS. Its data is hosted in the European Union, which is part of why it appeals to security-conscious and European buyers.
SalesScreen was founded in 2011 in Norway, originally operating under the Dogu name. It has spent more than a decade focused on sales gamification and performance, and today serves teams worldwide across insurance, finance, SaaS, and other industries.
Dogu SalesScreen AS is the registered company behind the SalesScreen product, headquartered in Oslo, Norway and founded in 2011. If you have seen the name Dogu SalesScreen on a contract or invoice, it is the same company. The product everyone uses day to day is simply called SalesScreen.
Most missed targets don’t arrive without warning — activity dips, pipeline slows, follow-through slips. The signals are there, they just aren’t visible early enough to act on. SalesScreen solves that gap by combining real-time AI monitoring with gamification that reinforces the right behaviors as they happen. Managers see what’s drifting before it shows up in results and know exactly where to act. Reps get recognition and focus that keeps them engaged every day, not just at month-end.
Yes, and it goes beyond leaderboards. SalesScreen’s gamification is built on an agentic AI layer — meaning built-in AI agents analyze what’s happening across the team and recommend which competition to run, which behavior to target, and which rep to recognize. Managers make the call, but the agents do the thinking. The mechanics themselves span competitions, achievements, missions, XP and levels, streaks, and a reward shop, all driven by real CRM data. G2 also lists SalesScreen under Sales Performance Management and Sales Coaching.
Yes but SalesScreen takes a different approach to performance management than traditional SPM tools. Where most SPM platforms focus on compensation planning, territory management, and after-the-fact reporting, SalesScreen manages performance through gamification: competitions, recognition, and rewards that shape rep behavior in real time. The result is a team that doesn’t just have targets; it has daily motivation to hit them. Scout AI adds continuous monitoring on top, surfacing where performance is drifting and recommending next steps before results slip.
How it compares
SalesScreen and Spinify are both sales gamification platforms that connect to key CRMs and power live leaderboards, competitions, and win celebrations. The key difference is that SalesScreen's agentic gamification works across any sales metric and deploys a variety of mechanics from competitions and missions to achievements, streaks, and a reward shop, while Spinify focuses on sales metrics through the lens of competitions only. That difference matters when you want to reinforce a full range of behaviors, not just contest standings. SalesScreen’s Scout AI also monitors rep performance across the platform and surfaces coaching actions before a manager has to go looking, something Spinify does not offer. SalesScreen holds a 4.7 out of 5 rating across 480+ G2 reviews. Compare SalesScreen and Spinify
SalesScreen and Ambition both combine gamification with performance management, but they are built for different priorities. Ambition is built around formal coaching workflows, scorecards, and manager-led performance reviews, which suits organizations where structured coaching is the core need. SalesScreen leads with agentic gamification that continuously monitors rep behavior, recommends the right competition, recognition, or coaching action for the moment, and reinforces the right habits every day through competitions, a reward shop, and real-time recognition, not just when a manager intervenes. SalesScreen holds a 4.7 out of 5 rating across 480+ G2 reviews. Explore SalesScreen gamification
SalesScreen and Plecto both connect to your CRM and display live KPI data, but they are built around different priorities. Plecto centers on real-time KPI dashboards with a lighter gamification layer, which suits teams whose main need is visibility. SalesScreen takes that same data and uses it to change rep behavior: Scout AI monitors performance continuously, surfaces where activity is drifting, and triggers the right competitions, recognition, and rewards to reinforce the right habits before results slip. The choice comes down to whether you need to see performance or need it to improve. SalesScreen is rated 4.7 out of 5 across 480+ G2 reviews. Explore SalesScreen gamification
SalesScreen and Hoopla by Raydiant are both built around celebrating wins in real time on office screens. Hoopla leans into TV broadcasting and digital signage hardware as its primary offering. SalesScreen runs the same live leaderboards and win celebrations on screens, web, and mobile, then goes further: Scout AI runs continuously across the platform, recommending the right gamification mechanic for the moment and reinforcing the right behaviors every day, not just during competitions. SalesScreen also offers European data hosting and ISO 27001 certification, and holds a 4.7 out of 5 rating across 486 G2 reviews. Explore SalesScreen gamification
SalesScreen and Centrical both use gamification mechanics, but they are built around different priorities. Centrical is primarily a microlearning and coaching platform where gamification functions as an engagement layer, and their messaging centers on employee happiness and skill development. SalesScreen is built as a gamification platform first, where competitions, recognition, and a reward shop drive consistent rep performance and revenue outcomes, with AI insights driving performance analysis that can be easily acted on. Teams choose Centrical when learning and upskilling are the primary need, and SalesScreen when sales motivation and revenue attainment come first. SalesScreen holds a 4.7 out of 5 rating across 480+ G2 reviews. Explore SalesScreen gamification
SalesScreen and OneUp Sales both gamify sales performance with leaderboards, competitions, and recognition pulled from your CRM. The key difference is Scout AI: SalesScreen monitors rep behavior continuously, surfaces where performance is drifting, and triggers the right gamification mechanic to reinforce the right habits before results slip — something OneUp does not offer. SalesScreen works across insurance, financial services, SaaS, call centers, recruitment, and more, and holds a 4.7 out of 5 rating across 480+ G2 reviews with a free 30-day trial. Explore SalesScreen gamification
SalesScreen and LevelEleven both gamify CRM activity with leaderboards, competitions, and behavior tracking, but LevelEleven is built specifically for Salesforce and pairs that with coaching playbooks inside the CRM. SalesScreen works across Salesforce, HubSpot, Pipedrive, and Microsoft Dynamics, and goes further with Scout AI, which monitors rep behavior continuously, surfaces where performance is drifting, and recommends the next best action regardless of which CRM your team runs. Teams deeply embedded in Salesforce who want coaching built into that environment often consider LevelEleven, while teams that want broader gamification, multi-CRM support, and AI-driven performance insights typically choose SalesScreen. SalesScreen holds a 4.7 out of 5 rating across 480+ G2 reviews. Explore SalesScreen gamification
Yes. A spreadsheet can record activity but it cannot connect measurement to motivation, and that gap is where performance breaks down. SalesScreen pulls activity straight from your CRM, turns it into live leaderboards and competitions, and recognizes wins in the moment they happen, so reps feel the impact of their effort as it occurs rather than reviewing it at the end of the week. Reviewers consistently say it removes the manual tracking work that eats manager time. Book a demo to see it in action
SalesScreen and BI tools like Power BI or Tableau solve different halves of the same problem. BI tools give you measurement: they show what happened. SalesScreen adds motivation: Scout AI continuously monitors rep and team behavior, surfaces where performance is drifting, and recommends the next best action, so the analysis doesn't sit in a dashboard waiting to be found. It reaches the manager as something to act on, and suggests the right gamification mechanic to reinforce the right behavior before results slip. Most teams use both, with BI handling strategic reporting and SalesScreen turning performance data into something that actually changes what happens next. Book a demo to see it in action
The platforms teams most often compare to SalesScreen are Spinify, Ambition, Plecto, OneUp Sales, and Hoopla. Each leans in a different direction, with Spinify and OneUp suited to lighter setups, Ambition to coaching-heavy enterprises, Plecto to dashboard visibility, and Hoopla to in-office TV broadcasting. SalesScreen is the option when you want performance measurement and motivation working in the same system, with Scout AI driving the gamification mechanics that reinforce the right behaviors every day. SalesScreen is continuously ranked a leader across small, medium and enterprise sales gamification and is rated 4.7 out of 5 across 480+ G2 reviews. See more about how SalesScreen compares
Sales performance management is the broad practice of tracking and improving how a team hits its targets, covering goals, metrics, and coaching. Sales gamification is one method within that, using competitions, recognition, and rewards to drive the daily behaviors behind those targets. The two work best together: performance management tells you what is happening, gamification shapes what happens next. SalesScreen combines both in a single system, which is why G2 lists it in each category. Learn more about SalesScreen
Sales gamification and commission software solve different problems and are designed to run alongside each other. Commission tools calculate and pay out what reps earn, typically at month-end. Sales gamification, like SalesScreen, focuses on motivation and behavior in real time: Scout AI monitors activity continuously and triggers the right competitions, recognition, and rewards to reinforce the right habits as they happen, not just when a deal closes. SalesScreen's reward shop runs on earned coins rather than commission payouts, so it complements rather than replaces your comp tool. Explore SalesScreen gamification
Building basic leaderboards in your CRM is possible, but a leaderboard alone does not reinforce behavior. An internal build can display results but cannot do what Scout AI does: monitor behavior continuously, surface where performance is drifting, and automatically recommend the right competition or recognition moment before it costs you results. It also means someone has to wire up the data, maintain the queries, and update everything when the team or metrics change. SalesScreen handles all of that out of the box, so managers spend their time on coaching rather than maintenance. See how fast setup actually is
Features and how it works
The SalesScreen reward shop is where reps spend coins earned from competition prizes, achievement unlocks, logged activities, endorsements received, and battle wagers won. Admins build the shop themselves, setting a coin cost, real company cost, available quantity, and any team restriction per reward, with auto approval or manual review for higher value items like gift cards. Coin budgets are assigned to individual admins and managers and tracked separately for competitions versus endorsements, and a Tango Card integration automates digital gift card fulfillment directly from the shop. Explore SalesScreen gamification
SalesScreen supports more than 15 competition types with a wide variety of layouts, including standard contests, custom target competitions that level the field between new and experienced reps, prize ladders, brackets, lottery and lucky formats, points based contests across multiple metrics, and head to head battles. Managers tie any format to the CRM metric that matters, with animated real time leaderboards, forecasting, and customizable prizes built in. Standard competitions are available on the Scale plan, while the full set of types is available on Pro and Enterprise. Explore SalesScreen gamification
Battles are one on one challenges that a rep can start themselves against a peer on any metric, without waiting for a manager to set one up. A rep picks an opponent and a metric, sets an optional goal and end date, and can even wager virtual coins to raise the stakes, with results tracked in both reps' profiles. Battles can also run privately between the two participants instead of being announced on the feed, and admins can create battles that start automatically rather than requiring an invite to be accepted. Explore SalesScreen gamification
Missions break a large sales target into smaller milestones a rep can act on right away, mixing metric based goals with simple to do items so a big quota feels like a series of achievable steps. Any user can create missions for themselves on the Scale plan and above, while managers and admins can assign missions directly on Pro and Enterprise, with difficulty automatically rated as attainable, challenging, or elite based on a rep's own history. Chunking goals this way is linked to a 42% lift in completion rates compared to a single large target. Explore SalesScreen missions
Achievements are custom celebrations that fire when a rep hits a milestone you set, such as completing their budget, breaking a personal record, or topping the team on a metric for the week. Each one can trigger a screen announcement, a custom soundtrack, a badge, and experience points, and can run automatically the instant the condition is met or on a fixed schedule, so recognition never waits on a manager to notice. Achievement streaks also track consecutive unlocks, with special badge frames at 5, 10, and 20 in a row. Explore SalesScreen gamification
Streaks track how many periods in a row a rep unlocks a given achievement, rewarding consistency rather than one off wins, with special badge frames at 5, 10, and 20 consecutive unlocks. Streak leaderboards sit alongside the achievement itself, so the team can see who is building momentum, not just who hit a record once. This consistency focus is often where middle performers improve the most, since steady habits tend to predict a repeatable month better than a single big push. Explore SalesScreen gamification
Endorsements are peer or manager driven recognition posts tied to specific company values, like "Team Player" or "Going Above and Beyond," that any user can give to any other user. Admins configure the available categories and can attach optional coins, set minimum coin amounts, or cap certain categories to once per period, such as an employee of the month award. Because endorsements reward behavior rather than just results, they are often more meaningful to reps than competition wins or achievements alone. Explore SalesScreen gamification
SalesScreen runs a live social feed, similar to a social media timeline, that automatically surfaces milestones like closed deals, achievements, endorsements, work anniversaries, and birthdays, with options to like, comment, and share GIFs or videos. Managers can broadcast screen announcements straight to office TVs from the feed, and report summaries can auto pull stats into a feed post rather than requiring it to be written by hand. Companies can also run multiple feeds targeted to specific audiences, so a regional team sees relevant updates without the noise of the full company feed. Explore SalesScreen gamification
SalesScreen supports coaching through real-time data across the whole platform, so managers can spot a rep trending off pace on dashboards or the activity feed and step in while there is still time to change the outcome. That visibility means coaching conversations are based on what is happening today rather than a report from last month, even without any additional setup. For teams that want structured sessions, an optional coaching add-on layers on tasks, notes, follow up tracking, and linked coaching programs for $5 per user per month. Explore SalesScreen Coaching
Scout AI is the intelligence running through every part of SalesScreen, acting as the agent that drives gamification rather than sitting on top of it as a separate tool. A manager or rep can launch a competition, send an endorsement, or check team performance just by asking, and Scout reads live performance data to automatically trigger the right mechanic for the moment, whether that's starting a battle to address a slump or recognizing a rep who is pulling ahead. It also generates automatic weekly, monthly, and quarterly insight summaries comparing performance to team averages, so managers get a head start before they even ask. Learn more about Scout AI
SalesScreen can track any metric your CRM or other connected source captures, from activity inputs like calls, emails, and meetings booked to outcomes like demos run, deals closed, and revenue. Every report can be browsed, filtered, and grouped by team, user, activity, or department with custom date ranges, and admins can configure how many coins a given activity is worth, whether as a flat amount or a percentage of its value. You choose which metrics to gamify, so competitions and dashboards reflect the behaviors your team needs most. See what SalesScreen integrates with
Yes, SalesScreen dashboards are fully customizable, built from boards and widgets that managers and admins configure, including leaderboards, single metric charts, activity flow views combining multiple metrics, and gamification widgets for achievements or XP and levels. Color coding flags status at a glance, with green for on track, yellow for 50 to 99% of target, and red for anything below half, so a manager scanning a dashboard knows instantly where to step in. Reviewers on G2 often call out how easy the dashboards make it to find the numbers that matter. Explore SalesScreen gamification
Yes, SalesScreen broadcasts leaderboards, competitions, and live win celebrations to TV screens across your offices using a screens, playlists, and slides structure, where each screen is paired with a simple four digit activation code. Slides can show data like leaderboards and hit rates, gamification content like achievements and active battles, or custom media like images and videos. Screens run on a Google TV Streamer, Chromebox, Chromebook, or any modern browser. The same content reaches reps on web and mobile at the same time, and the TV view can also embed directly as a tab inside Microsoft Teams. Explore SalesScreen gamification
SalesScreen syncs data from your CRM automatically and continuously, reading the activities and results your team already logs rather than requiring entry in a second system. The connection is read only, meaning SalesScreen retrieves data but never modifies anything in the source CRM, and most integrations like Salesforce sync roughly every five minutes while others like Pipedrive push updates in real time over webhooks. There are no scheduled exports to run and no IT involvement required to keep it current. See what SalesScreen integrates with
Yes, SalesScreen can pull data from far more than a single CRM, with native integrations spanning dialer and contact center platforms, sales engagement tools, and even fitness data through Strava for wellness competitions. Beyond the native list, the REST API accepts numeric, text, date, and dropdown fields from any in house or custom system, and Zapier connects SalesScreen to thousands of additional apps without code. Everything lands in one real time view regardless of where it originated. See what SalesScreen integrates with
Yes, SalesScreen has a mobile app covering the platform's core engagement features, including push notifications, so reps can check competitions, the activity feed, and their own stats without sitting at a desk. Together with the web app and office TV screens, the mobile app is part of what SalesScreen calls its multi-channel presence, keeping field and hybrid reps just as connected to the team's momentum as anyone watching a screen in the office. Download the SalesScreen Mobile App
Profile and Team Pages give every user, team, and department a dedicated page showing goals, performance, and gamification history in one place. A rep's player profile includes tabs for ongoing activity, key metrics, and game stats covering achievements, battles, competitions, endorsements, rewards, and missions, with privacy settings controlling who else can see it. Team pages roll the same data up for managers, building the kind of personal accountability and visibility that matters most for engaging middle and bottom performers. Explore SalesScreen gamification
Targets are the goal setting system admins use to define performance expectations for individual users, teams, departments, or the whole company. Targets can run on daily, weekly, monthly, quarterly, yearly, or custom periods, automatically sum up the org hierarchy from user to company level, and can be bulk uploaded through an Excel template rather than entered one by one. Targets are foundational to how SalesScreen powers dashboard widgets, achievement triggers, and several competition formats. Explore SalesScreen gamification
Scorecards are structured evaluation frameworks that track multiple metrics for a user over a defined period, with primary and secondary scorecards available per person and trend graphs showing how performance has changed over time. Scorecards can also power a dedicated competition type and appear as leaderboard slides on office TV screens, with privacy controls determining whether a user, their manager, or an admin can see the detail. They give managers a more structured complement to the day to day activity tracked elsewhere in the platform. Learn more about SalesScreen
XP and Levels are SalesScreen's progression system, where reps earn experience points from achievements, competitions, and logged activities, advancing through levels and named ranks that span ten levels each. Each level requires 1,000 XP, and once a rep passes level 100 they enter prestige mode, restarting their level count with new prestige rank imagery to keep long-tenured top performers engaged rather than maxing out. XP leaderboards are available on both dashboards and TV slides. Explore SalesScreen gamification
Reports are the raw data layer in SalesScreen, capturing every piece of sales activity that flows in and feeding all of the platform's dashboards, gamification, and analytics. Reports can be browsed, filtered, sorted, and grouped by team, user, activity, or department across custom date ranges, and can also be imported from Excel with column mapping or added and edited manually for historical corrections. This raw data foundation is what makes every competition, achievement, and dashboard accurate without anyone reconciling numbers by hand. See what SalesScreen integrates with
Who it is for
SalesScreen is built for sales leaders and frontline managers running teams of 10 reps or more, where performance is tracked against clear KPIs. It is strongest in insurance, financial services, SaaS, call centers, real estate, and recruitment. It is less suited to solo reps or teams with no manager layer or activity targets.
Yes. Sales managers are SalesScreen's core user. It gives them real-time visibility into who is on pace, the ability to launch competitions and recognition without manual work, and data to coach from while there is still time to act. The whole point is to replace end-of-month surprises with a live read on the team.
Yes. Sales leaders and revenue executives use SalesScreen to drive a consistent performance culture across teams and to see how the whole organization is tracking in real time. With dashboards, competitions, and recognition tied to the metrics that matter, leaders can align reps on the right behaviors without micromanaging.
Yes, with one thing to know: the paid Scale and Pro plans require a minimum of 10 users. That said, SalesScreen works well for small-medium businesses that are in a growth phase and want to build a performance culture from the start rather than bolt one on later. Ambitious small businesses use it to create healthy competition, recognize early wins, and establish the habits that scale as the team grows. For teams not yet at 10, the free 30-day Essentials trial is the right starting point — it covers core competitions, dashboards, the interactive feed, and unlimited TV screens with no commitment.
Yes. Mid-market teams make up a large share of SalesScreen’s customer base and thrive on the platform. The combination of quick setup, a manager layer with real-time visibility, and deep gamification fits how mid-market sales orgs run — fast-moving, KPI-driven, and focused on rep performance. Most teams in this range land on the Scale or Pro plan.
Yes. Large organizations like Allianz and SAP run SalesScreen across sizable sales forces, with enterprise-grade security and ISO 27001 certification. Enterprise sales organizations use SalesScreen to drive a consistent performance culture across large, distributed teams — where keeping hundreds of reps focused, recognized, and competing is exactly the challenge the platform is built for. The Enterprise plan adds the security controls, admin tooling, and dedicated support that large organizations require, with custom pricing based on your team size and setup. For enterprises that want to see it in action first, SalesScreen’s team will walk you through the platform against your specific use case.
Yes. Telecom sales and retail teams use SalesScreen to drive high-volume, activity-based selling and to keep distributed teams motivated against shared targets. It suits the fast, quota-driven nature of telecom sales floors.
Yes, insurance is one of SalesScreen's strongest verticals. Carriers and agencies like Allianz and Farmers use it to keep agents focused on the daily activities that lead to policies, with real-time transparency into where each agent stands. It is built for the high-activity, KPI-driven rhythm of insurance sales.
Yes. Real estate is one of SalesScreen's well-represented industries, where teams use it to keep agents focused on activity like calls, viewings, and listings, and to recognize wins as they happen. It fits brokerages that track agents against clear performance metrics.
Yes. Call centers use SalesScreen to motivate high-volume, activity-based work and to celebrate wins in real time on the floor. Nova's call center and SpareBank 1's customer care team are examples, with the latter reporting a major lift in goal attainment. It works well where success is measured in daily activity.
Sometimes. While it is built for sales, teams with a similar activity-and-target structure, like customer service, customer success, or recruitment desks, use it the same way. SpareBank 1's customer care team is one example. Teams without measurable targets are a weaker fit.
Often, yes. Operations teams set up the dashboards, metrics, and competitions that managers and reps then use day to day. Because SalesScreen reads from your CRM and visualizes the data, ops can give the floor real-time performance views without building and maintaining reports by hand.
Yes, that is exactly where it fits best. SalesScreen turns tracked activities and KPIs, like calls, meetings, demos, or deals, into competitions, recognition, and coaching. Teams without clear activity metrics or targets get less from it, since there is nothing concrete to gamify.
Results and outcomes
SalesScreen customers see measurable gains across activity, pipeline, and revenue. Teams consistently report a 30% KPI increase within the first six months. Competitions drive a 44% increase in sales activity on average. Middle and bottom performers see a 59% productivity increase — the group that typically moves the revenue needle most. And sustained use of SalesScreen gamification drives a 30% increase in sales.
Done well, yes. The evidence is that gamification increases the activities that drive sales when it is tied to real metrics rather than vanity points. In SalesScreen's own analysis of 13,646 competitions, 64% increased the KPI being measured. The key is gamifying the behaviors that actually move revenue.
Yes, culture is a big part of what customers buy it for. The live feed, shout outs, and celebrations on tv screens turn individual wins into shared moments, which builds momentum and a sense of belonging on the floor. Reviewers frequently mention a more positive, energized atmosphere after rolling it out.
Yes, that is a key reason why sales performance increases. By rewarding the right activities the moment they happen, SalesScreen reinforces the habits that lead to results, not just the final number. Achievements, streaks, and recognition are built to encourage consistency, which is what turns a good month into a repeatable one.
Yes, that is its primary mechanism. Companies running SalesScreen competitions see a 44% increase in activity on average. By turning tracked activities into live competitions and recognition, SalesScreen gives reps a concrete reason to make the extra call, send the extra email, or book the extra meeting. The effect is especially pronounced among middle performers, who see a 59% productivity increase — because gamification gives them a daily focus and a reason to push past their baseline, not just the top reps chasing records.
It certainly helps. Because competitions and recognition are tied to activities logged in your CRM, reps have a direct incentive to keep their data current. Teams often find that gamifying data entry makes a tedious task more consistent, which in turn makes dashboards and forecasts more reliable.
Some effects show up fast and others take longer. A single competition can lift a specific KPI within days, since reps respond to live standings and recognition right away. For broader, sustained gains, companies using SalesScreen consistently see a 30% KPI increase within the first six months. Lasting improvement in culture, habits, and performance builds over that same period as competitions become routine, recognition becomes expected, and managers use the data to coach earlier. The pace depends on how actively managers stay involved and how consistently the team engages with the platform.
Yes. SalesScreen holds a 4.7 out of 5 rating across 486 reviews on G2, with 393 of them five-star. Sales teams at Allianz, GoodLeap, Nordea, Nordax Bank and wide variety of global companies use it to motivate and track their reps.
Integrations and setup
SalesScreen connects to the tools your sales data already lives in, organized across four main categories. CRMs include Salesforce, HubSpot, Pipedrive, Microsoft Dynamics 365, SuperOffice, and more. Dialers and contact center platforms include RingCentral, Aircall, Five9, Genesys, Adversus, and Puzzel — making it especially strong for call center, insurance, and telco floors where call volume is what you gamify. Sales engagement tools include Salesloft, Outreach, Seismic, and Chorus. Communication tools include Slack and Microsoft Teams, so wins and milestones post to the channels your team already uses. For anything else, Zapier connects SalesScreen to 1,500+ apps without code, and a full REST API handles custom or in-house data sources. See the full list at salesscreen.com/integrations.
Yes. Salesforce is one of SalesScreen's most popular integrations. Once connected, SalesScreen pulls the activities and outcomes your team logs in Salesforce and turns them into live leaderboards, competitions, and recognition, with no manual data entry. SalesScreen is also listed on the Salesforce AppExchange. Learn more here.
Yes. The HubSpot connection is native and takes minutes to set up — you authenticate, map your key properties, and SalesScreen starts pulling deal and activity data immediately. From that point, everything your reps log in HubSpot flows straight into competitions, dashboards, and the recognition feed without any manual work. Managers get a live view of performance without building a single report. See the HubSpot integration.
Yes. The Pipedrive integration is native, meaning there is no custom build required — you connect your account, select the metrics you want to gamify, and SalesScreen starts reading your Pipedrive activity and pipeline data right away. Most teams are running their first competition on Pipedrive data the same day they connect. See the Pipedrive integration.
Yes. SalesScreen has a native integration with Microsoft Dynamics 365 Online CRM. Connecting it does not require a developer or a lengthy IT project — once your Dynamics environment is linked, SalesScreen syncs user accounts and activity data and you can start building competitions and dashboards straight away. Dynamics teams get exactly the same real-time leaderboards and recognition as teams on any other CRM. See the Microsoft Dynamics 365 integration.
Yes. Both are native integrations that take a few minutes to wire up. Once connected, wins, milestones, and deal alerts post automatically to the channels your team already watches, so remote and hybrid reps stay part of the celebration without needing to open another app. There is nothing to configure on an ongoing basis — it runs in the background once set. See the Slack integration or Microsoft Teams integration.
Yes. SalesScreen is listed in the Zapier app directory, giving you access to 1,500+ apps without writing a line of code. This is the fastest way to pull in data from tools that do not have a native SalesScreen connector — a Zap can be live in minutes. It is commonly used to bring in data from marketing tools, in-house systems, or custom databases alongside CRM activity. See the Zapier integration.
Yes. SalesScreen offers an API, so teams can push activity or data from systems that do not have a native connector. This is how companies feed custom or in-house metrics to SalesScreen and any synced data point can be gamified.
Setup has three basic steps: connect your CRM or data source, choose the metrics that matter, then build your first competitions and dashboards on top of them. SalesScreen's team helps with onboarding, and most teams start with one competition on a priority metric before layering in more.
For most teams, connecting the CRM or main sales data source happens on day one — the native integrations are designed so that any admin can complete the setup without developer support. Next is the configuration work: deciding which metrics to gamify, designing the first competitions, building out the reward shop, and getting dashboards to reflect what matters to your team. That is where SalesScreen's onboarding team helps, and most teams run their first live competition within the first week. That ease of getting started is something customers consistently recognize and SalesScreen is regularly awarded Most Implementable and Easiest to Use by customers on G2.
Not much. Reps mostly consume SalesScreen, watching their standings, earning coins, and getting recognition, which reviewers describe as intuitive and fun. The deeper configuration is a manager and admin task, so the training sits with the people setting it up, not the whole team.
SalesScreen hosts data in the European Union on Microsoft Azure. Combined with GDPR compliance and ISO 27001 certification, this matters for European buyers and any team with data-residency requirements.
Buying and evaluation
SalesScreen is priced per user per month, with the plan setting the rate. Scale is $30 per user per month for teams of at least 10, and Pro is $45 per user per month for teams of at least 15 while Enterprise is custom priced. There are volume discounts available for all packages and add-ons like Coaching and Scorecards are $5 per user per month. Prices show in your local currency. See SalesScreen’s pricing.
SalesScreen has four plans. Essentials is the basic plan with core dashboards, the interactive feed, and basic competitions, aimed at small teams. Users can start a free 30-day trial of SalesScreen and check out Essentials. Scale is $30 per user per month for teams of at least 10, with agentic gamification, regular competitions and tracking. Pro is $45 per user per month for teams of at least 15, with the full AI-driven feature set, and is the most popular plan. Enterprise is custom priced with added controls and support. There are volume discounts available for all packages. Coaching and Scorecards are available as $5 per-user add-ons, and prices localize to your currency. See SalesScreen’s pricing.
Pro is the most popular plan, at $45 per user per month for teams of at least 15. It includes the full gamification feature set for teams that want to consistently drive results, along with Scout AI. Coaching and Scorecards can be added for $5 per user per month each.
Scale is built for teams of at least 10 reps and costs $30 per user per month. It adds the gamification depth Essentials does not have, enough to run regular competitions and performance tracking across the team, and it includes Scout AI. It is the step up most growing teams take.
Enterprise is SalesScreen's custom-priced tier for larger organizations. It builds on Pro with the added controls, security, and support that bigger teams need, and pricing is quoted based on your size and requirements. You contact SalesScreen for a tailored quote.
SalesScreen is an AI-powered platform featuring agentic gamification, all annual plans include Scout AI. Scout AI is included on the Scale, Pro, and Enterprise plans, so it is available once you move beyond the Essentials trial.
Yes. SalesScreen offers a free 30-day trial of the Essentials plan with no credit card required. You get real-time dashboards, the interactive feed, and basic competitions, and you can start with a small team and upgrade later or stay on Essentials if it fits. Start your free trial.
SalesScreen plans are structured as annual contracts, priced per user per month. That reflects how the platform actually works — real sales performance improvement is not a 90-day project. Building the right competitions, embedding recognition into the team’s rhythm, and changing rep behavior takes consistent effort over time. Because of that, many customers go beyond a single year and sign multi-year agreements, treating SalesScreen as a long-term performance partner rather than a tool they evaluate quarterly. Enterprise terms are custom, and the free 30-day Essentials trial lets you try out the platform without any commitment before signing.
Yes. SalesScreen localizes pricing to your currency, so the rate you see on the pricing page reflects your region. The per-user structure and plan minimums stay the same.
Yes. SalesScreen localizes pricing to your currency, so the rate you see on the pricing page reflects your region. The per-user structure andLook past the badges and weigh five things: how deeply it connects to your sales tech stack and updates in real time; the range and flexibility of competitions and recognition; whether coaching is built in or bolted on; the security, data-hosting model, and compliance certifications; and the pricing structure and contract terms. Then ask specifically about AI. Most platforms now claim it, but the meaningful question is whether the AI acts agentically — proactively surfacing performance gaps, flagging at-risk reps before the month ends, and suggesting the next action — or whether it is just a search box over your data. SalesScreen’s Scout AI sits in the agentic camp, reading live performance signals and prompting managers and reps with what to do next. plan minimums stay the same.
There are two ways to get started, and which one fits depends on where you are in the process. If you want a guided walkthrough tailored to your team’s industry, stack, and goals, book a demo with SalesScreen’s sales team. They will show you the platform against your specific use case, answer commercial questions, and help you figure out which plan and add-ons make sense. That conversation is worth having before you commit. If you prefer to explore on your own terms first, the free 30-day Essentials trial lets you see SalesScreen working with your sales metrics before you speak to anyone.
Sales gamification education
Sales gamification software works because it taps into competition and recognition, motivations a quota on a spreadsheet rarely triggers on its own. It connects to a CRM or other data source and turns sales activity into competitions, achievements, leaderboards, and rewards in real time, so reps feel the impact of their work as it happens instead of waiting for a monthly report. SalesScreen is one example, syncing automatically with CRMs like Salesforce, HubSpot, and Pipedrive so leaderboards and dashboards update the moment a rep logs a call or closes a deal, with no manual data entry required. Most platforms in this category also include a recognition feed and some form of points or coin economy reps can redeem for rewards. SalesScreen is rated a leader in the category and holds a 4.7 out of 5 rating across 480+ G2 reviews. See how SalesScreen works
Sales gamification works by pulling real performance data from a CRM or dialer and translating it into game mechanics like competitions, points, and public recognition, so the data that used to sit in a report becomes something a rep experiences daily. A closed deal can trigger a screen celebration, a competition standing can update live as activity comes in, and consistent performance can unlock streaks or badges that compound over time. The mechanics work best when they are tied to specific, chosen metrics rather than applied generically across every possible number. SalesScreen is a leading example of this approach, rated 4.7 out of 5 across 480+ G2 reviews. Explore SalesScreen gamification
Motivating a sales team with gamification starts with picking a small number of metrics that map directly to revenue, then running competitions, recognition, and rewards around those specific behaviors rather than everything a CRM can measure. Teams typically see the most engagement from a mix of mechanics, like time bound competitions for short term pushes, missions that break a quarterly quota into weekly steps, and peer endorsements that recognize effort a leaderboard alone would miss. The combination matters because competition alone tends to favor top performers, while recognition and smaller, achievable goals are what re-engage the middle of the team. SalesScreen, rated 4.7 out of 5 across 480+ G2 reviews, is built around exactly this mix of mechanics. See SalesScreen's gamification mechanics
Sales gamification works when it is built around real performance data and specific behaviors, rather than generic points for activity that doesn't matter. The effect comes from making progress visible and immediate, since a rep who sees their standing update in real time and gets recognized the moment they hit a milestone is more likely to repeat the behavior than one who finds out at the end of the month. Gamification is not a substitute for good compensation design but used alongside, it closes the gap between a comp plan that works on paper and one reps actually feel day to day. In SalesScreen's own analysis of 13,646 competitions, 64% increased the KPI being measured, and the platform holds a 4.7 out of 5 rating across 480+ G2 reviews. Explore SalesScreen gamification
Common examples of sales gamification include live leaderboards on an office TV ranking reps by calls or revenue, head to head battles where two reps compete on a chosen metric, achievement badges that fire automatically when someone breaks a personal record, and a coin economy reps can spend in a reward shop. Other examples include missions that break a big quota into weekly milestones and peer endorsements that let teammates publicly recognize each other for good work, not just managers. Most of these mechanics work best layered together rather than used in isolation, the way SalesScreen does as a leader in the category with a 4.7 out of 5 rating across 480+ G2 reviews. See SalesScreen's gamification mechanics
The best gamification software for call centers connects directly to the dialer or contact center platform a team already uses, since call volume, talk time, and handled calls are the metrics that matter most on that floor. SalesScreen integrates with dialer and contact center tools and supports wallboard style dashboards built for high call volume environments, along with short, intense competitions and battles on metrics like calls handled, which suit the pace of inside sales and call center work better than longer monthly competitions built for software sales. SalesScreen is rated a leader in sales gamification, with a 4.7 out of 5 rating across 480+ G2 reviews. See what SalesScreen integrates with
Sales gamification can backfire if competitions only reward the same top performers every time, since a leaderboard that never changes hands tends to disengage everyone else on the team. The fix is balancing pure competition with mechanics that level the playing field, like competitions based on percentage of an individually assigned target rather than raw output, alongside recognition tools like endorsements that reward effort and behavior a leaderboard alone would miss. Teams that rely on a single leaderboard with no variation are the ones most likely to see gamification lose its effect over time. SalesScreen is built with this balance in mind and is rated 4.7 out of 5 across 480+ G2 reviews. Explore SalesScreen gamification
A SPIFF or one-off sales contest is a short term incentive tied to a single goal, while sales gamification is an ongoing system that layers multiple mechanics, like ongoing leaderboards, achievements, missions, and peer recognition, on top of day to day activity rather than a single campaign. A SPIFF can exist inside a gamification platform as one type of competition, but gamification is meant to sustain motivation continuously rather than spike it for a few weeks and then disappear. That ongoing structure is part of why gamification tends to help with consistent habits, not just a short term push. SalesScreen is a leader in this space, rated 4.7 out of 5 across 480+ G2 reviews. Explore SalesScreen gamification
We’re industry leaders in Sales Gamification
We love a leaderboard and have been staying on top of the quadrant as sales gamification leaders on the G2 Grid. From our white-glove service to our industry-leading visualization tools, we’ve worked tirelessly to break the mold on what you can expect from a SaaS provider.









