Content for modern sales teams

The 3 Types of Customer Brand Loyalty

The 3 Types of Customer Brand Loyalty

Have you ever wondered what drives different customer segments to purchase your product time and time again? Or, perhaps you’ve wondered why customers seem to prefer your competitors’ products even though they seem to be inferior? Here, we take a look at brand loyalty and how you can use it to drive value.

January 25, 2017

Nick Beltramo

Nick Beltramo

Senior Copywriter

10 (MORE) Ways to Boost the Productivity of Your Sales Team

10 (MORE) Ways to Boost the Productivity of Your Sales Team

Sometimes, it seems like there is just so much going on that it’s impossible to figure out what to focus on, where to spend your time and how to squeeze the most out of the workday without needing to fill tons of additional hours in order to meet sales targets.

January 18, 2017

Nick Beltramo

Nick Beltramo

Senior Copywriter

The Evolution of Sales Performance Management

The Evolution of Sales Performance Management

It’s impossible to get ahead when every single task requires direct interaction. That’s why airlines let you check yourself in and ATMs let you withdraw cash without needing to stand in a queue for a teller. Sales management is also headed in that direction.

January 2, 2017

Nick Beltramo

Nick Beltramo

Senior Copywriter

Motivating Millennials: Part 4

Motivating Millennials: Part 4

A top reason that causes millennials to leave their employer is decreased engagement and motivation that results from jobs which do not allow millennials to put their skills to use. Here are 6 tips to help you get the most out of your millennial workforce.

December 16, 2016

Nick Beltramo

Nick Beltramo

Senior Copywriter